Measuring the Financial Impact of Jabari Parker

jabari parkerThere’s no denying that ever since Coach K took over the Duke program in 1980 that he returned to the Blue Devils to a national powerhouse, winning four NCAA National Championships in his tenure so far. While there have been some down years, interest in Duke Basketball has always remained high and tickets hard to come by.

With the addition of Jabari Parker, many believe the Blue Devils are capable of  bringing him his fifth National Championship. If you also take into account the excitement level Jabari brings to this team, beyond championship expectations, the level of interest in Duke Basketball is way up and has become noticeable in the secondary ticket market.

It could be said that ACC expansion has also played a factor in the increased ticket prices, but Jabari Parker has become a must see attraction. He’s NBA-ready and will likely be a top 5 draft choice if he decides to leave Duke after his freshman year. Talent like this is rare and has definitely peaked the interest of basketball fans. But by how much?

There has been a 41% increase in prices for Duke basketball tickets over last years price for an average cost of $409 per game, however for the Blue Devils biggest games of the season that number goes sky high as ticket prices go soar. The Duke Blue Devils five most expensive games of the season are:

1) 3/8 vs North Carolina Tar Heels – Avg Price: $1514 | Get-in: $960 | 270% above avg

It comes as no surprise at all that Dukes most expensive game of the season comes against their bitter rivals up Tobacco Road, the North Carolina Tar Heels. This is the final game of the season before the Blue Devils begin ACC Tournament play and there is nothing they would like more than to beat the Tar Heels in a game that is going for 270% above average at $1514 per ticket, fans will be hard pressed to find cheaper tickets as the Get-in price for this game has also skyrocketed up in price to $960.

2) 2/22 vs Syracuse Orange – Avg Price: $908 | Get-in: $523 | 122% above avg

The Blue Devils second priciest game of the season is against Syracuse and comes in at an average of $908 per ticket, less than the Get-in price of their game against North Carolina. This game features two of the winningest coaches in NCAA history between Coach K and ‘Cuses Jim Boeheim. While tickets are going at 122% above average Blue Devil fans can Get-in for just $523.

3) 2/15 vs Maryland Terrapins – Avg Price: $619 | Get-in: $444 | 51% above avg

Maryland has been the achilles heel for Duke as they have upset them multiple times in recent years. This is also the last time Maryland is scheduled to play Duke at Duke, possibly ever.  This is always an important game for both sides which is why tickets are up more than $200 for an average price of $619 with a Get-in price of $444.

4) 1/18 vs NC State Wolfpack – Avg Price: $595 | Get-in: $348 | 45% above avg

Dukes other instate rival, NC State comes in at the #4 spot for the Blue Devils most expensive games of the season. For this meeting fans find tickets going for 45% more than normal at $595 per ticket.

5) 12/3 vs Michigan Wolverines – Avg Price: $545 | Get-in: $323 | 33% above avg

The only non-conference game to crack the top five for Duke this season comes against the team that reached the National Championship game a season ago. When Michigan comes to Cameron Indoor it will be a huge game for both teams will have this early December matchup circled on their calendars. The Get-in price for this game is $323 while tickets are averaging $545 in this tilt.